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The Three ‘Cs' of Biomarker Development
Dr Elizabeth Foot, CEO of London
Genetics, argues that biomarker-driven
drug development is the only way for
biopharmaceutical companies to survive the
changing face of healthcare, and outlines
the three essentials for the successful
development of targeted drugs. Comments
are based on a paper given at the BioStorage
Technologies first annual Global Sample
Management Benchmarking Symposium,
Germany, September 15 2010.
The idea that pharma will lose revenues
as it turns away from the blockbuster model towards the development of nichebusters has undoubtedly caused fear for the industry, but this change should be seen for what it truly is – an advance in the science of drug development that will not only significantly improve patient care, but also bring economic rewards.
The goal of clinical development has
always been to identify those patients likely to derive most benefit from a given drug with a particular mode of action, and with the development of biomarkers, the tools are now available to predict more effectively who these patients will be.
The drivers to identify biomarkers and
develop targeted medicines are getting stronger. Regulatory approval may still be the key milestone for any new medicine, but the
shown by the Voluntary Exploratory Data
No Samples, No Science
final hurdle to market increasingly lies with
Submissions for the FDA (VXDS), and Scientific Pharma should take these opportunities and
the payors and reimbursement authorities.
Advice Working Party and Pharmacogenomic
work with regulators early in development
In a move away from free market pricing,
Working Party for the European Medical
to discuss and gain advice on issues such as
flexible pricing structures are now being put
Agency. The VXDS and PGxWP further offer
biomarker strategy, clinical design, what kinds
in place or are under discussion in many
the opportunity for a common forum across
of tissue samples they should be collecting,
countries, with reimbursement only being
agencies including the Pharmaceuticals and
and which analyses should be conducted.
given for those patients in whom medicines
Medical Devices Agency in Japan.
The big questions under discussion are how
are shown to be cost effective. The result for
Indeed there are increasing numbers of
to identify robust biomarkers efficiently, how
the biopharmaceutical industry is that financial
guidances and white papers now available or
to build accurate biomarker hypotheses, and
reward is ever more closely linked with the
currently out for consultation (see Table 1), the how to do so early enough in development to
clinical value obtained by the patient.
most recent being from the FDA, which earlier incorporate into the development plan. And
Regulators have also been pushing this
this year released for comment guidelines
all this needs to be considered alongside the
approach and encouraging and guiding
for the development of targeted drugs and
development of a companion diagnostic, ready
pharma companies on how to incorporate
diagnostics, further supporting the central
for approval at the same time as the medicine.
biomarker approaches into clinical
role of stratified approaches into the clinical
While the details are debated, it is clear at
development plans. Their willingness to
development process right from the earliest
least that in the meantime, the consideration
discuss outside the main regulatory path is
days of clinical planning.
of, and planning for, the use of biomarkers
The Three ‘Cs' of Biomarker DevelopmenT
Table 1: Regulatory white papers and reflection papers: European Medicines Agency and US Food and Drug Administration
Regulatory Reflection paper/Guidance
Publication date/ Effective date
European Medicines Agency*
Guideline on the use of pharmacogenomic methodologies in the pharmacokinetic evaluation of medicinal products
Finalisation expected 2011.
Reflection paper on methodological issues associated with pharmacogenomic biomarkers in relation to clinical
Draft reflection paper
Released for consultation Q4 2010. Finalisation
development and patient selection
expected 2011.
Reflection paper on co-development of pharmacogenomic biomarkers and assays in the context of drug development
Draft reflection paper
Released for consultation July 2011. Deadline for comments November 2011. Finalisation expected 2011.
Reflection paper on genomics and personalised medicines
Release for consultation Q3 2011. Finalisation expected 2012.
Food and Drug Administration**
Draft Guidance for Industry and Food and Drug Administration Staff: In Vitro Companion Diagnostic Devices
July 2011. Comments by November 2011.
Clinical Pharmacogenomics: Premarketing Evaluation in Early Phase Clinical Studies
February 2011. Comments by May 2011.
International Conference on Harmonisation of Technical Requirements for Registration of Pharmaceuticals for Human Use
concept paper on pharmacogenomic biomarker qualification: Format and data standards
International Conference on Harmonisation of Technical Requirements for Registration of Pharmaceuticals for Human
Use Topic E15 definitions for genomic biomarkers, pharmacogenomics, pharmacogenetics, genomic data and sample coding categories
but in others, particularly when predicting
Table 2: Example of pharmacogenetic data in drug labels
adverse safety events, data may be limited or
Drug name
Genetics Biomarker Label Update
Type of Evidence
completely absent.
Developing technologies now afford
greater opportunities to start exploration
absence of benefit
and build hypotheses, and play an important
Stevens-Johnson syndrome/
role at this hypothesis generation stage by
toxic epidermal necrolysis
investigating expression changes across tissue
types (Bilello JA, 2005 The agony and ecstasy
of "omic" technologies in drug development.
Current Molecular Medicine, 5: 39-52.). Taking
both tissue and biological samples from the preclinical stage and onwards and conducting
exploratory analysis is a first step to start building these hypotheses.
must start very early in the development path
development programmes and be more
One success in this area – from the
of the drug.
confident that they are on the right road for
Predictive Safety Testing Consortium, a
Most fundamentally, it is vital that the
future success.
collaboration between pharmaceutical
appropriate samples are collected, handled and
For every clinical development programme
companies, biotech and academia as well as
stored in a robust manner to ensure the conclusions it is essential to:
regulatory authorities (FDA and EMA) – has
made based upon the derived data are reliable. If
been the identification and subsequent
there are no samples, there is no science – no
1) Consider the impact of emerging data
qualification (establishment of utility) of seven
way to identify the responding populations and
and build a robust biomarker hypothesis
biomarkers for the detection of renal injury
a lost opportunity to investigate unexpected
and strategy to better define the patient
in preclinical studies. These markers have
and otherwise unexplained responses and
population and evaluate the drug response
subsequently been accepted by the Japanese
adverse events arising during development or
regulatory authority, the PMDA, as useful in
beyond (see Mills FJ (2009).
The Need for Good
This should be based upon prior
assessing the safety of new drugs. To guide
Storage Practice. Biopreservation and Biobanking, 7 knowledge of the drug target, signalling
thinking in this area of biomarker discovery
(2), pp 115-117).
pathways and disease. For example, is
and validation, the EMA has developed a
For the best chance of success in
there a genetic hypothesis? Are there gene
Biomarker Qualification process and issued
developing targeted drugs with proven
variants with high likelihood of modulating
guidance to help guide industry in the use of
biomarkers, companies must use as
drug response within the drug target, drug
biomarkers within drug development. In July
their starting point in all their clinical
signalling pathways or genes involved in
of this year it issued for comment (deadline 25
programmes the three ‘Cs' of biomarker
how the drug is metabolised? Are there
November 2011) a draft reflection paper on
sample management – Consider, Collect
data from a drug in a similar class already
the use of pharmacogenomic biomarkers as
and Conduct. Using this formula, pharma
in development? In some cases candidate
patient selection and treatment stratification
can apply the emerging science to its
genes will be known that can be investigated,
tools in drug development.
scripintelligence.com
Informa UK Ltd 2011
The Three ‘Cs' of Biomarker DevelopmenT
2) Collect samples either for prospective
et al presented recently simulation data
the HLA-B*5701 allele in predicting patients
analysis or for storage for retrospective
quantifying the loss in statistical power to
most at risk. This led to a drug label change,
analysis in response to data arising during
detect true biomarkers owing to diminishing
and genotype testing for this risk allele being
clinical development
concentrations of measured analytes in the
incorporated into clinical guidelines with a
As part of any risk management strategy, it is
samples, together with the impact of poor
resultant decrease in the incidence of abacavir
imperative to ensure appropriate samples are
sample handling and storage conditions
hypersensitivity, and for GSK, an increase in
collected as part of clinical development. These (Balasubramanian R, Muller L, Kugler K, Hackl
Ziagen's sales.
can range from a single DNA sample to a broad W, Pleyer L, Dehmer M, Graber A (2010)
The marketed neurological drug
spectrum of samples to look at RNA expression
The impact of storage effects in biobanks on
carbamazepine had its US label changed
and/or biomarkers from a range of different
biomarker discovery in systems biology studies.
in 2007 to include a recommendation that,
tissues that may hold the key to understanding
Biomarkers, 15: 677-783).
before starting therapy, patients with Asian
the effects of investigational drugs in different
More recently, Kugler et al provided
ancestry get a genetic blood test that can
populations. At the very minimum samples
further data, presenting estimates of bias for
identify a significantly increased risk of
must be collected and appropriately stored to
association of biomarkers in discovery studies
developing rare, but serious, skin disorders
allow analysis either for an individual study or
(Kugler KG, Hackl WO, Mueller LAJ, Fiegl H,
including Stevens-Johnson syndrome and
collectively across studies as appropriate in the
Graber A and Pfeiffer RM (2011)
Journal of
toxic epidermal necrolysis. It was found
light of arising data.
Clinical Bioinformatics, 8: 1 doi:10.1186/2043-
that patients who have an inherited variant
With the increasing number of samples
9113-1-9). Ensuring the highest quality sample
of the immune system gene, HLA-B*1502,
being collected within a clinical programme
management processes are adopted as part of
seen almost exclusively in people of Asian
it is also imperative to ensure samples are
a clinical study is of vital importance to ensure
ancestry, run a greater risk of developing the
handled appropriately, shipped under the right
the robustness of the data, decision-making
rare skin diseases.
conditions and stored to ensure their integrity
and conclusions from these studies.
Abacavir's labelling was based upon
and quality together with a fully documented
prospective testing, whereas the label change
trail of custody, all factors that will be required if
3) Conduct appropriate studies and analysis
and black-box warning for carbamazepine
samples are used for analyses included within a
The need for prospective versus retrospective was based upon retrospective analysis of a
analysis of samples collected in order to achieve relatively small sample set.
Sample integrity is of paramount
regulatory approval is not clearly defined
Factors such as strength of the association
importance in order to make robust
and data obtained from both retrospective
and seriousness of the adverse effect will
conclusions from the data – from the point of
and prospective studies have been approved
all impact upon the conclusions made.
collection, through handling and shipment,
by the FDA for inclusion on drug labels. For
Table 2 provides examples of genetic data
storage and sample management (to ensure
example, there is the case of GlaxoSmithKline's
in labels and whether they are based upon
efficient retrieval of the correct sample and
antiretroviral Ziagen (abacavir, now marketed
retrospective or prospective data. Study and
ability to link with relevant clinical data),
by the GSK/Pfizer joint venture Viiv healthcare),
analysis design are issues that may be, and
together with a detailed and complete
which was initially launched without a test to
should be, discussed as part of a VXDS or
audit trail. A number of recent studies
predict the incidence of serious hypersensitivity
PGxWP discussion and will depend upon
have demonstrated the adverse impact
(approximately 8%), instead relying on clinical
factors including strength of association,
of poor storage on the quality of samples
characteristics to determine those most at risk.
clinical impact and utility.
and ultimately on the reliability of the data
However, later extensive pharmacogenetic
derived from their analysis. Balasubramanian
studies identified and validated the utility of
Dr Elizabeth Foot
Informa UK Ltd 2011
scripintelligence.com
Source: http://www.biostorage.com/wp-content/uploads/2011/12/The-Three-Cs-of-Biomarker-Development.pdf
FIRST AID Have label with you when obtaining treatment advice. If swallowed • Call a poison control center, doctor, or 1 -800-222-1222 immediately for treatment advice. • Have person sip a glass of water if able to swallow. • Do not induce vomiting unless told to do so by the poison control center or doctor. If on skin or
Networks, Social Learning, and Technology Adoption: The Case of Deworming Drugs in Kenya University of California, Berkeley and NBER Harvard University, The Brookings Institution, The Center for Global Development, and NBER Abstract: We examine social learning using data from a program that promoted use of deworming medicine in Kenyan schools. These drugs kill worms in the body; although people are soon reinfected, treatment interferes with the cycle of transmission, generating positive externalities. Individuals randomly exposed to more information about deworming drugs through their social network were significantly less likely to take the drugs and more likely to believe the drugs are "not effective." This finding is consistent with the hypothesis that those exposed to the program had overly optimistic prior beliefs about net private drug benefits. The combination of strong social effects and extensive social networks among teenagers implies that a "child-to-child" public health approach focused on teenagers will speed social learning. There are large differences between social effect estimates relying on experimental variation (negative estimates) and nonexperimental methods (positive estimates).