Pii: s0277-9536(01)00277-5
Social Science & Medicine 55 (2002) 1325–1336
Researching sexual and reproductive behaviour:
a peer ethnographic approach
Neil Price*, Kirstan Hawkins1
Centre for Development Studies, University of Wales, Swansea SA2 8PP, UK
In recent years, ethnographic research has challenged the notion within demography that fertility-related behaviour is
the outcome of individualistic calculations of the costs and benefits of having children. Anthropology has furthercriticised the abstraction in demographic analysis of sexual behaviour and fertility decision-making from the socio-cultural and political context in which the individual or couple is located. Within demography itself, institutional andpolitical-economic analyses have argued strongly that sexual and reproductive behaviour must be understood withinlocally specific social, cultural, economic and political contexts. Positivist and empiricist research methods, such as thesample survey and focus groups, which continue to dominate demographic inquiry and applied research into sexual andreproductive behaviour, have been shown to be limited in their ability to inform about the process of behaviour changeand contexts within which different behaviours occur. The article introduces a new methodology for researching sexualand reproductive behaviour, called the peer ethnographic approach, which the authors have developed in an attempt toaddress some of the limitations of the methods which currently dominate research into sexual and reproductivebehaviour. The peer ethnographic methodology is discussed in detail and the results of recent field-testing are reported,which show that, although the approach has limitations, it also has the potential to make a significant contribution toour understanding of sexual and reproductive behaviour. r 2002 Elsevier Science Ltd. All rights reserved.
Keywords: Sexual and reproductive behaviour; Qualitative research methods; Peer ethnography; Zambia
vioural research. After reviewing the dominant theore-tical and methodological approaches to the study of
In this article we introduce a new methodology for
sexual and reproductive behaviour, we discuss the peer
researching sexual and reproductive behaviour, what we
ethnographic methodology in detail and present the
are calling the ‘peer ethnographic approach'. We have
results of recent field-testing. The article concludes with
developed the approach in an attempt to address some
our reflections on the peer ethnographic approach:
of the limitations of the methods that currently
although the approach has limitations, it also has the
dominate sexual and reproductive health and beha-
potential to make a significant contribution to ourunderstanding of sexual and reproductive behaviour.
*Corresponding author:Subject Leader in Population and
International Health, Centre for Development Studies, Uni-versity of Wales, Swansea. Tel.:+44-1792-295975; fax:+44-
The social context of sexual and reproductive behaviour
E-mail addresses:
[email protected] (N. Price),
Demography has been criticised for paying insufficient
[email protected] (K. Hawkins).
attention to the social, cultural and political-economic
Formerly lecturer in anthropology and development at the
contexts of sexual, and particularly reproductive beha-
Centre for Development Studies, is currently a freelanceresearcher and consultant. Address:c/o Centre for Develop-
viour (Greenhalgh, 1995; Kertzer & Fricke, 1997; Price
ment Studies, University of Wales, Swansea.
& Thomas, 1999), and for failing to take on board
0277-9536/02/$ - see front matter r 2002 Elsevier Science Ltd. All rights reserved.
PII:S 0 2 7 7 - 9 5 3 6 ( 0 1 ) 0 0 2 7 7 - 5
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
methodological advances made in cognate disciplines
through the spread of Christianity and modern educa-
such as anthropology (Fricke, 1997, p. 249; Greenhalgh,
1990, 1996; Kertzer, 1995, p. 29; McNicoll, 1992, p. 400).
Economic rationalism and cultural diffusionism con-
One strand of criticism focuses on the limitations of
ceptualise fertility transition as resulting from an
economic-rationalist models, in which fertility behaviour
evolutionary and unilinear process of development in
is understood as driven by attempts to maximise scarce
which societies transform from ‘traditional' to modern
resources (Easterlin & Crimmins, 1985; Behrman &
(or western) forms (Greenhalgh, 1990, 1995, 1996; Price
Knowles, 1998). In their conceptualisation of the
& Thomas, 1999). This understanding of development is
individual or reproductive couple as the fulcrum of
predicated upon modernisation theory, which has come
reproductive decision-making, such models abstract the
under a sustained critique in the social sciences since the
decision-making process from the socio-cultural and
1960s as providing an inadequate understanding of the
political context in which the reproductive unit is located
diversity of development contexts around the world (see
(Schneider & Schneider, 1995; Simmons, 1988) and fail
Gardner & Lewis, 1996; Price & Thomas, 1999). The
to consider the influences of social institutions and social
Westernisation hypothesis, which forms the lynch-pin of
relations that structure that context (Thomas & Price,
cultural diffusion theory, has been increasingly chal-
1999). Anthropological analyses have challenged the
lenged by institutional and political-economic demogra-
notion that fertility-related behaviour is the outcome of
phers who, drawing extensively upon anthropological
individualistic calculations of the costs and benefits of
theory and method, have demonstrated that sexual and
having children (see Price, 1996).
fertility related behaviour is embedded within locally
In an apparent move away from an economic-
specific institutions and social and political contexts,
rationalist understanding of fertility behaviour, cultural
which both determine and constrain behaviour change
diffusion has gained increasing prominence within
(Greenhalgh, 1990; Hammel, 1990; Lockwood, 1995;
demography over the past two decades. Diffusionism
McNicoll, 1994; Price, 1996; Price, 1998; Price &
understands culture as sets of attitudes and values that
Thomas, 1999; Schneider & Schneider, 1995).
act as both facilitators to and inhibitors of the spread of
Institutional demography (see Frank & McNicoll,
knowledge and consequently behaviour change (Green-
1987; McNicoll, 1980, 1994) has sought to demonstrate
halgh, 1995, p. 20). While the diffusion of new (western)
that reproduction is shaped by relations of power and
ideas about modern contraception to ‘traditional
inequity at different levels of social organisation and, as
cultures' is seen as a precursor to fertility decline, deeply
such, is a highly political process. Institutional demo-
rooted elements of traditional culture are understood as
graphers have, for instance, shown how patrilineal
inhibiting family planning programme effectiveness (see
kinship systems and associated virilocal marriage
for example Freedman, 1987). Diffusion theorists such
patterns in Africa and India affect fertility through their
as Cleland & Wilson (1987) and Lesthaeghe (1989) have
construction of gender roles, by isolating women
sought to identify elements of traditional cultural and
economically, concentrating child-rearing costs almost
belief systems which support high fertility, along with
exclusively on them, and denying them any authority in
the socio-cultural variables which act as ‘barriers' to
decisions about family size and the practice of family
contraceptive uptake, in order to facilitate the design of
planning (see Thomas & Price, 1999). While institutional
‘culturally' appropriate family planning service delivery
systems (Kertzer, 1995).
within social institutions and political structures, poli-
Social demography has looked beyond family plan-
tical-economic demographers (such as Schneider &
ning programme failures to explain the persistence of
Schneider, 1995; Fricke, 1995, on Sicily and Nepal
high fertility. Drawing on micro-ethnographic research
respectively) demonstrate the linkages between broad
methods, Caldwell & Caldwell (1987) and Caldwell,
macro-economic processes, social inequalities and local-
Orubuloye, and Caldwell (1992), for example, have
level fertility and sexual behaviour.
demonstrated the relationship between local kinship and
Anthropological analyses have demonstrated that far
belief systems and the demand for children in sub-
from the reproductive couple performing a utilitarian
Saharan Africa. In particular, these demographers have
decision-making function, reproduction is negotiated
focused attention on the role of intra-familial relations
within gender-based power relations and within local
and descent systems, which continue to imbue fertility
knowledge and health systems (Angin & Shorter, 1998;
with a high symbolic and moral value, in maintaining
Dixon-Mueller, 1993; Oppong, 1995; Renne, 1993;
high fertility. Despite the emphasis on locating fertility
Rylko-Bauer, 1996). A study in the Gambia shows
behaviour within its cultural context, however, many
how fertility related behaviour and decision-making are
social demographers (see for instance Caldwell &
based upon indigenous understandings of bodily pro-
Caldwell, 1992) continue to view the process of fertility
cesses rather than calculations regarding the demand for
decline in ‘traditional' societies as dependent upon the
children (Bledsoe, Banja, & Hill, 1998). Use of contra-
diffusion of western ideas, largely brought about
ceptive and other sexual and reproductive health services
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
has also been shown to be mediated by power
accurately represent an empirical pattern at one point in
differentials between health providers and the commu-
time, whereas causality depends upon an analysis or
nity they serve, based on gender, ethnicity and class
understanding that goes beyond the collection of surface
relations (Schuler, Choque, & Rance, 1994; Rutenberg
facts and figures (Calhoun, 1995).
& Cotts Watkins, 1997). Thus, even in societies where
Over the past two decades there has been a notable
indigenous fertility regimes support fertility regulation,
increase in the use of qualitative methods for applied
utilisation of modern family planning services often
policy research (Ritchie & Spencer, 1994). These
remains low, with indigenous health practitioners
methods have increasingly been employed in family
continuing to be used in preference to bio-medical
planning and sexual and reproductive health research.
services as a consequence of the significance of the social
The value of qualitative methods is seen to lie in their
relations implicit in the client–provider relationship
potential to explore and probe more deeply into people's
(Hawkins & Price, 2001).
accounts of social life than survey methods allow.
We now turn to a discussion of the methodological
Nonetheless, a good deal of qualitative research remains
implications of researching sexual and reproductive
informed by positivism, aimed at collecting objective
behaviour within specific social, cultural, and political-
social facts and eliciting accounts of shared norms and
economic contexts.
values. The use of the focus group is a case in point (seeCunningham-Burley, Kerr, & Pavis, 1999). In recentyears, the focus group has become the qualitative
Researching sexual and reproductive behaviour:
method par excellence of the sexual and reproductive
methodological issues
health field. Its utility is seen to lie in its ability toexplore attitudes, opinions and values, as a basis for
Economic-utilitarianism and cultural diffusionism are
understanding the social norms which guide the
informed by functionalist theories of social organisation,
behaviour of programme users and non-users (Bender
in which behaviour (or social action) is understood as
& Ewbank, 1994, p. 63). While the focus group is a
being driven by an individualistic means-end rationality.
useful tool for eliciting discourses on dominant social
Social order is considered to be achieved through the
values, one of its main limitations lies in its tendency to
integration of individual goal-oriented actions into a
produce normative responses (Parker, Herdt, & Carbal-
shared system of cultural and moral values, reinforced
lo, 1991). Focus group participants are often reluctant to
and maintained through sets of socially sanctioned
discuss openly experiences that deviate from the
norms and rules. Until recent years, mainstream
accepted norms and values, and hence the method
demographic and family planning research has relied
provides little information about how, when and why
heavily upon a positivist and empiricist research
people use norms to legitimise behaviour or use
methodology, the goal being to produce ‘empirical'
strategies which contradict dominant norms (Parker
and concrete knowledge concerning the variables that
et al., 1991).
govern sexual and fertility related behaviour, utilising
The faith placed by positivism on the empirical
‘verifiable' and ‘objective' methodological approaches.
efficacy of stated values and norms raises a fundamental
The large-scale sample survey has remained the
dilemma in social research, which can be summed up as
dominant method of demographic research and has
the ‘‘difficult relationship between the ‘is' and the ‘ought'
provided much of the empirical basis for family planning
in social action'' (Cohen, 2000, p. 82). While positivist
and other sexual and reproductive health programme
approaches may successfully elicit socially and morally
design, monitoring and evaluation, most notably
prescribed principles for behaviour, they are limited in
through the use of knowledge, attitude and practice
their ability to lay bare the concrete reality of everyday
(KAP) surveys. The high value placed on the survey
actions that often deviate from these norms and values.
method has centred on its apparent ‘scientific' legitimacy
The importance of making the conceptual distinction
and the objectively verifiable and therefore generalisable
between stated social norms and everyday behaviour has
data produced. However, the limitations of survey data
been raised in a number of recent anthropological
in producing the knowledge necessary to understand the
critiques of functionalist social demography (Carter,
complexity of social institutions and relations in which
1995; Greenhalgh, 1995; Hammel, 1990; Lockwood,
sexual and reproductive behaviour are contextualised
1995). These critiques suggest that a conceptual and
has been highlighted by a number of methodologists
methodological distinction needs to be made between
(Baum, 1995; Greenhalgh, 1990; Hammel, 1990; Hauser,
what people say they will do or should do, and what
1993; Lockwood, 1995; Warwick, 1982). While a well-
they actually do. Because of the implicit assumptions
constructed statistical sample can provide important
made by functionalism regarding the normative nature
data on trends in social behaviour, it cannot necessarily
of social behaviour, this distinction is largely overlooked
inform about the contexts in which different behaviours
in the main body of demographic research (Lockwood,
occur or indeed about causality. Statistical data can only
1995). Furthermore, the views of different sets of actors
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
(including the most marginalised) are often missing from
which is presented and recorded in PRAs. At the very
demographic accounts of sexual and reproductive
least, where critical debate in public is not an
established convention, we should avoid unwar-
These shortcomings allude to the need for a metho-
ranted assumptions about the accountability of
dological approach to researching sexual and reproduc-
publicly processed informationy PRAs tend to
tive behaviour that enables a more rigorous engagement
emphasize the general over the particularytend
with the realities of the everyday lives of poor and
towards the normative (‘what ought to be' rather
marginalised people:far from being a static set of norms
than ‘what is'), and towards a unitary view of
and expectations, culture is continually being con-
interests which underplays differencesy The ten-
structed and negotiated in social interactions and
dency to give normative information may be
everyday practice. A starting point for such a methodo-
encouraged by faulty interviewing techniquesy but
logical approach is to develop an ‘actor-centred' view,
often the very structure of the PRA sessionsFgroup
which investigates how actors strategise and deploy
activities leading to plenary presentationsFassumes
different social norms in different concrete situations
and encourages the expression of consensus. (Mosse,
(Lockwood, 1995). Investigating actors' views of their
social world has largely been the domain of theanthropologist, using ethnographic fieldwork and parti-
Methodologies such as case study and social network
cipant observation over substantial periods of time to
analysis are increasingly being advocated by anthropol-
reach below the surface of reported social norms, to
ogists for researching sexual and reproductive behaviour
observe concrete actions, and to collect the discourses
(Hammel, 1990; Lockwood, 1995; Smith, 1993). Wolf
and narratives of people as they go about their daily
(1998) reports on the evaluation of youth health
programmes through exploring young people's social
The recognition by development agencies and practi-
networks. Eyre (1997) suggests using ‘vernacular term
tioners of the limitations of positivist research methods
interviews' to elicit social knowledge related to sex
for generating valid and appropriate information on
among young people, on the basis that conventional
social behaviour and of the time constraints in conduct-
research on adolescent sexual behaviour has provided
ing in-depth ethnographic research has led to an
little understanding about the context in which sex takes
increased interest in employing rapid assessment meth-
place, because ‘ymost adolescent sex research has been
ods (Manderson & Aaby, 1992). Participatory rural (or
conducted using only surveys and focus groups rather
rapid) appraisal (PRA) and participatory learning for
than interviews, which allow the greatest probing of
action (PLA) methods2 have been used effectively by
individual knowledge' (Eyre, 1997, p. 9). Recent
development agencies to conduct community based
research on the cultural construction of young gay
analyses from an actor-centred perspective. Nonetheless,
men's HIV vulnerability has utilised peer researchers to
experience has also shown that far from being rapid, the
carry out interview and group discussions (Trussler,
effective use of PRA/PLA tools often requires an initial
Perchal, Barker, & Showler, 1999).
extensive input of time and resources for building
Building upon some of the above methodological
relations of trust with the community and to generate
approaches, we have recently developed and field-tested
an understanding of local social contexts and social
a method that we refer to as peer ethnography.
networks. Without this initial understanding of com-munity dynamics, PRA/PLA tools may produce nor-mative statements which unknowingly favour the
The peer ethnographic method
discourses of the powerful and elite, while the perspec-tive of socially marginalised groups may remain unheard
The peer ethnographic method is derived from the
(Mosse, 1994). One of the major shortcomings of PRA is
anthropological approach of ethnographic fieldwork,
that it often represents an activity far removed from
which holds that building a relationship of trust and
informal, everyday life, hence promoting the production
rapport with the community is a prerequisite for
of a consensus view and normative discourse from
researching social life. The ethnographic approach used
by anthropologists is based on the premise that whatpeople say about social life and behaviour changes
It seems highly probable that this social formality
according to the level of familiarity and trust established
imposes a selectivity on the kind of information
between the researcher and researched. In recognition ofthe extensive timeframe required for ethnographic
research, the peer ethnographic method has been
PRA and PLA are two of a number of participatory
designed to be carried out by what we are calling ‘peer
approaches that developed out of the earlier rapid ruralappraisal, notably rapid assessment procedures, beneficiary
researchers', who are already recognised members of the
assessment, and community diagnosis.
community. We are not using the term ‘peer' to refer
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
exclusively to young people, whose peers are often of the
We included in the tools a set of conversational
same age, but to refer to membership of any significant
prompts for each of the interviews, to assist the peer
social network, such as friends, neighbours, work-mates,
researchers to initiate conversations and to follow up on
and kinsfolk.
key issues. Some of the prompts covered the same issue
The peer researchers conduct in-depth and unstruc-
through different ways of asking, in order to allow
tured interviews with individuals selected by them from
probing and changes in conversational context. The
their own social networks. The peer researchers in effect
prompts were presented to the peer researchers as a
become key informants by virtue of their recognised
framework for their conversations, rather than as an
status as community members and their local knowledge
interview script. Interviewees were often also asked by
(see Manderson & Aaby, 1992, p. 842). Rather than a
the peer researchers to tell a story about someone they
large sample of people being interviewed once only, a
know (without giving names) in a particular situation
series of in-depth interviews are conducted with a small
(for example, someone who had sought treatment for a
sample of individuals, selected from the same social
STI), and to describe what happened to them.
network, on the basis that data produced by intensive
Prior to the fieldwork, we provided participatory
exploration of a few cases produce a more thorough
training to the peer researchers in the use of the tools.
understanding of social life than the superficial explora-
During training the peer researchers suggested signifi-
tion of many cases (Hammel, 1990, p. 471).
cant changes to the prompts, refining them so that they
A further basic tenet of the approach is that the peer
translated easily into appropriate local language and
researchers have an established relationship of trust with
context. Some of our initial prompts were found to have
the people they are interviewing. As a result, the
little meaning in the context of young people's lives in
fieldwork does not require the same amount of time
urban Lusaka (where the method was field-tested), while
for rapport building as conventional anthropological
other important issues and topics had not been covered
ethnography or some PRA exercises. In designing the
in our initial framework. The peer researchers field-
approach we have also taken account of the fact that
tested different ways to raise the same issue with
social networks are not made up of consensus groups,
different interviewees, as the way something is talked
but include relationships of conflict and mistrust. It is
about varies even within one social context, according to
anticipated that by using an approach which does not
the age, gender, and ethnicity of the interviewee.
ask the interviewee to talk directly about themselves
Following the training the peer researchers piloted the
(and therefore make themselves vulnerable to their
tools in the community for a week, during which time we
peers), but about ‘other people like themselves', differing
provided them with support and supervision. Following
and conflicting perspectives will emerge in the narra-
the field-testing, the prompts were refined further, so
tives. The aim of the interviews is not to collect
that the tools that the peer researchers finally took to the
demographic or social ‘facts' through individual ac-
field were locally specific versions of the generic tools
counts of personal experience, but to elicit the meanings
that we had initially designed.
that actors attribute to the social behaviour of their
We did not intend that the peer researchers should
peers. An important aspect of the method, therefore, is
record a detailed script of each conversation or produce
that all interviews are conducted in the third person, in
vast quantities of authentic conversational narrative or
an attempt to elicit narrative accounts of how inter-
qualitative research data. The data collection prompts
viewees conceptualise the social behaviour of ‘others' in
were designed to assist the researcher to record phrases
their networks, not accounts of their own behaviour or
and/or events given most importance by the interviewee
normative statements about how they ‘ought' to behave.
during the course of the conversation. The interviewee
In the design of the data collection tools we have also
participates in the data recording process through
been aware that it is not possible to observe the
confirming that the phrases and events recorded by the
behaviour or to record the narratives of others without
peer researcher were the most important ones in their
filtering the data through an analytical framework,
narratives and explanations. The peer researchers
involving some level of meta-analysis. The tools that we
recorded the key words, phrases and data from each
designed and subsequently field-tested in Zambia (see
interview on a sheet, and during data analysis these
below) were therefore structured around several key
sheets were used to show how different themes had
analytical issues, which we considered to be central to
emerged in different conversational contexts.
the social analysis of sexual and reproductive behaviour.
The framework consisted of a set of five conversationalinterviews aimed at eliciting perceptions of social
Field-testing the peer ethnographic method
identity and social networks, health and illness, sexualknowledge and sexual behaviour, reproductive beha-
The peer ethnographic tools were field-tested in
viour and fertility decision-making, and access to and
collaboration with CARE International in Zambia
quality of health services.
through their Partnership for Adolescent Sexual and
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
Reproductive Health (PALS) project in Lusaka, which
ethnic groups, as well as from a range of social
seeks to improve the sexual and reproductive health of
young people. The initial design of PALS was informed
The interview narratives provided rich data from
by a PLA appraisal process, involving 10,000 young
which to build up an understanding of young people's
people (see Shah, Zambezi, & Simasiku, 1999). Follow-
perceptions and experiences of sexual and reproductive
ing the PLA exercise, the PALS project was designed
health. The section which follows provides a summary
with the following key components:the establishment of
of selected key issues emerging from the interviews.
youth-friendly counselling corners in government clinics;a cadre of trained youth educators to lead discussionswith young people in the community and provide
Key issues emerging from the interviews
counselling in the youth-friendly corners; and theestablishment of community agents to promote and sell
Categorisation of social groups
contraceptives to young people.
The peer ethnographic method was field-tested over
The interviews showed a surprising consistency in the
four months, between October 1999 and January 2000.
terms and categories used by young people to describe
The field-testing was undertaken by eight of the PALS
the different groups of people that live in their
youth educators:four female and four male, with three
compounds. For young people, ethnicity was not an
still in school/college, two in part-time employment, and
important category in describing their social world.
three being unemployed. Each of the peer researchers
Rather, categorisations were based on perceived social
interviewed between four and six young people, with a
behaviours, placed within a predominantly moral
total of 30 young people interviewed. The PALS youth
framework. The most common categories used by
educators underwent the initial training as peer
interviewees to describe the people in their compounds
researchers in early October 1999. We conducted the
were churchgoers, school-goers, self-employed, business-
training, in conjunction with CARE programme staff,
men, poor/unemployed, drunkards, thieves, prostitutes
who then supervised the peer researchers over the
and gangsters (yos). Several interviews also referred to
subsequent three-month data-collection period. Follow-
wizards (particularly in Chilenje and Mandevu com-
ing the three months of data collection, a data review
and analysis process was facilitated over a three-week
Within young people's narratives, by far the most
period (described in more detail below), during which we
important aspect of social organisation and identity is
collected data from the peer researchers' interviews and
church membership, and each compound has a multi-
from their experience of using the tools, by individually
plicity of churches including Catholic, Evangelical,
interviewing each of the peer researchers.
Jehovah's Witness, Seventh Day Adventists, and Spir-
The field-testing was carried out in three compounds
itualist. Church membership provides structure to young
in Lusaka:Chilenje, Mandevu and Chipata. Each
people's daily lives, both in terms of a moral framework
compound is served by a government clinic, in which a
of behaviour to which they aspire and access to a social
youth-friendly corner has been established. While the
support network. Many out-of-school and unemployed
compounds are relatively close to each other (Mandevu
youth talk about the church as a major social resource in
and Chipata border each other), they are also quite
their community and a focus for their daily activities.
distinct in character and layout. Chilenje, the most
Although the church provides young people with a set of
affluent, was constructed by the government to provide
ideals of moral behaviour, in young people's narratives
housing to state employees, but during the 1990s
being a church-goer does not preclude being a member
housing passed from government to private ownership.
of groups whose behaviours are described as immoral,
Chilenje has a higher proportion of residents in employ-
bad or unchristian, such as drunkards, thieves and
ment than either of the other two compounds and a
relatively well-developed infrastructure.
Mandevu and Chipata compounds differ significantly
Local belief systems
from Chilenje, with much higher levels of unemploy-ment and poverty. Houses in Chipata and Mandevu are
Wizards, in young people's narratives, are those
mainly one-room buildings constructed by residents
members of the community who practise witchcraft. It
from mud bricks with corrugated iron (or cardboard)
is beyond the scope of this case study to go into detail
roofs, in contrast to the largely brick built two-three
about indigenous witchcraft beliefs and practices.
room houses of Chilenje. While Chilenje is built around
However, wizards are pervasive throughout the com-
an infrastructure of roads, Mandevu and Chipata are
pounds, and are active mainly at night. Wizards have an
accessible only by dirt tracks. All three compounds are
ambivalent place in young people's belief systems,
ethnically mixed:residents include Bemba, Shona and
illustrative of their ambivalent position vis-"a-vis their
Nyakusa. The peer researchers were also from different
traditional culture. Most young people describe wizards
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
as being older people, who by practising witchcraft show
to be a more pervasive activity throughout bars and
themselves as unchristian:the churches teach that
nightclubs. While young women's narratives tend to
believing in witchcraft is the equivalent to worshipping
associate commercial sex with vulnerability and poverty,
the devil. Although young people reject witchcraft as a
young men's discourses relate such activities to ‘bad
false and traditional (and hence unchristian) belief
behaviour', with moral judgements and condemnations
system, most young people confirmed that there are
of commercial sex often referring to young men's
many wizards in the compounds, but being Christians
vulnerability to HIV/AIDS:
they are protected by the blood of Christ from the effectsof witchcraft. In other words, young people associate
Prostitutes talk about how to make money. There
witchcraft with the traditional belief systems of their
was this girl who, before she was married, was a
parents' and grandparents' generation from which they
prostitute because she had nothing to do at home and
are socially and culturally separated. These belief
no money. She joined a small group of girls who used
systems have important implications for young people's
to go in the street and hang out around the cabs. She
was lucky because she did not get HIV and found herhusband while she was a prostitute. She told him
Social identity and livelihoods
about being a prostitute and he offered to marryhery now she says she will never be a prostitute
The categories of social behaviour used to describe the
groups of people living in their compounds are alsoclosely linked to young people's perceptions of poverty
Prostitutes are different to people like me. They don't
and livelihood strategies. Those described as being
have good moralsFeven though some of them do go
businessmen, are mainly young men who own small
to churchy Prostitutes cause worry because some-
shops or bars in the compounds or who drive or work as
times they go round knocking on single men's doors
conductors on mini-buses, the informal transport
looking for business. Some men are not strong
services that link the compounds to the town. The
enough to resist. (boy).
category of self-employed includes those who work asmarket traders (such as women who sell fruit and
Health and health-seeking behaviour
vegetables) and young men or ntemba boys (who sellsweets and biscuits from small kiosks at the side of the
Poverty is described in many of the narratives as the
road). While market traders of their parents' generation
major determinant of health. The rich or well-off are
are not necessarily perceived as being rich, ntemba boys
identified as those who have three meals a day, can
are perceived by their peers as being well-off having their
afford the costs of medicines, are in good health, and
own independent source of income. Gangsters (yos),
look fat and confident. Those who are poor eat one meal
identified by their style of dress (T-shirts and wide
a day (and sometimes none), cannot afford to buy
trousers) and their following of black American cult
medicines, and consequently suffer from poor health.
music figures, are also categorised by other young
The main illnesses about which young people are
people as self-employed or businessmen.
concerned are sexually transmitted infections (STIs)
Bars and nightclubs emerge as an important part of
and HIV/AIDS, malaria, cholera, diarrhoea, and
social life in the compounds, particularly for those
young people who are out-of-school. The category
The narratives also revealed the very ambivalent
‘drunkards' refers to those young-men who spend their
nature of young people's health-seeking behaviour. Few
days around the many small bars in the compounds.
young people trust nyangas (traditional healers), who
These young men usually earn money from piecework
are referred to variously as ‘witches', ‘cheats', and
(casual labour). One interviewee described drunkards as
‘tricksters', and seen as ‘unreliable and expensive'.
those who ‘‘after earning a small amount from piece-
Narratives describe nyangas as causing distrust in the
work, spend it in the bars and on chibuku (locally
community because of their association with witchcraft.
brewed beer) and dagga (marijuana)''. While bars are a
Young people consider bio-medical health professionals
focal point for social networking they are also important
(doctors and nurses) as having the appropriate knowl-
contact points for piecework which is usually contracted
edge and skills to treat their illnesses. Nonetheless, there
through these informal social networks.
is an apparent contradiction between discourses on
‘Prostitute' was a significant category referred to in
health knowledge and belief systems and narratives
the interview narratives. These narratives indicated that
describing health-seeking behaviour. Peer researchers in
the nature of commercial sex activity varies between the
their discussions observed that while young people say
different compounds. In Chilenje commercial sex
they do not trust nyangas, many stories indicate that a
appears to be more organised (in a ‘red-light area'),
significant proportion of young people still visit nyangas,
whereas in Mandevu and Chipata commercial sex seems
in particular for treatment of STIs. This is largely
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
attributed to lack of accessibility, availability and
and those who have the ‘four C's' (a car, a crib/house,
affordability of such treatment from government clinics
cash and a cell-phone). However, men who have access
and private doctors.
to income also figure largely in the narratives as thosemost likely to have multiple sexual partners and to
Sexual relationships
engage in high risk sexual activity, especially aroundbars and night-clubs. Young men talk about sexual
One of the key findings of the interviews is that young
relationships as central to their esteem and social status,
people have a high level of awareness and accurate
but also refer to sexual relationships as difficult when
knowledge on sexual health, and many have been
they do not have money to buy gifts for girlfriends.
successfully reached with information on STIs and
Hence, for young men securing an income appears to be
HIV/AIDS. Most young people were able to identify
as much about being able to secure a girl-friend as it is
accurately transmission routes, how to protect against
about access to a livelihood. For young women, a sexual
infection, and where to go for treatment for a sexually
relationship is as much about being able to secure a
transmitted infection. Nonetheless, such infections are a
livelihood as it is about achieving sexual and emotional
major concern of young people and figure prominently
security. Hence, sexuality and livelihood strategies are
in their narratives as worries, problems and illnesses
closely intertwined in young people's construction and
experienced among their social networks.
negotiation of sexual relationships and the social
Narratives on sexual relationships also indicate that
contexts in which they engage in high-risk sexual
sexuality presents itself as a major area of conflict in
young people's lives. The majority of young people citeabstinence as the preferred option for protection against
Reproduction and fertility
HIV. Abstinence is the message received by youngpeople from the church as the ‘moral standard' to which
While knowledge of HIV and other STIs appears to
they should adhere. Sticking to one partner and using
be high, the interviews indicate that many young people
condoms are mentioned in the interviews largely as
lack knowledge of family planning and reproductive
second options, if a person is unable to abstain.
health. Unwanted pregnancy emerged as a major
However, narrative accounts of sexual relationships
concern for young women and the majority of pregnan-
present a very different reality:sexual relationships are
cies described by young people in their social network
an integral part of most young people's lives and an
were unplanned.
important source of social and emotional support and
While abortion is legal in Zambia (requiring the
self-esteem. Sexual relationships are described as being
signature of three doctors) only one of the stories
important because they are ‘fun', ‘enjoyable' and ‘help
referred to a young woman accessing a safe abortion
you experience new things' and because it is ‘not normal
through the University Teaching Hospital in Lusaka.
to not have a sexual relationship'.
All the other narratives concerning abortion described
As was highlighted in the initial PLA exercises
unsafe abortions, procured through insertion of instru-
undertaken as part of the PALS project design process,
ments into the vagina or consuming large quantities of
economic exchange forms an integral part of young
chloroquine. Several narratives refer to unsafe abortion
people's sexual relationships, and the giving of gifts by
leading to death and to young women disposing of new-
boyfriends is talked about by young women as an
born babies in pit latrines.
important part of a caring sexual relationship. Whileyoung men referred to women's physical appearance as
Access to sexual and reproductive health services
being one of the most important concerns in choosingwith whom to have a sexual relationship (eg ‘she is
Cost of services emerged as a major barrier to young
pretty', ‘she wears nice clothes', etc.), young women
people's access to health care. As with the interviews on
refer to men's economic status and sexual behaviour. A
health-seeking behaviour, interviews concerning access
boy who expects a girl to have sex with him and who
and quality of services indicated that young people
does not make her feel good by giving her nice gifts such
consider clinic personnel as having the most appropriate
as biscuits, body lotion and make-up, is considered not
skills and knowledge to meet their needs. The majority
only undesirable but also immoral. For many young
of young people indicated that personnel at government
women, boyfriends are their only means of accessing
clinics would be their first choice of service provider,
desirable consumer goods, as well as money to pay for
while those with access to income tend to seek services
essentials such as school fees.
from private doctors.
Economic criteria figure largely in young women's
Nonetheless, interviews identified some significant
descriptions of their ideal boyfriends. In particular
barriers to young people's access to treatment and
young women describe ideal partners as being ntemba
services. Most young people know that STI services are
boys (kiosk owners), bus drivers and bus conductors,
provided free of charge at government clinics and select
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
clinics as their first option for treatment. However, while
has, therefore, necessarily been filtered through an
young people consider that clinic staff are the most
analytical framework, the theoretical background to
appropriate providers to diagnose infections effectively
which has been outlined at the start of this paper.
and accurately, government clinics are often short of
At a second level of analysis, we are also aware that
drugs, and young people are unable to afford prescrip-
the peer researchers filtered their understanding of the
tions. As a consequence many young people turn to self-
data they collected through their own world view. The
medication, using drugs sold by peddlers (which are
initial participatory training session served to highlight
usually expired), or turn to traditional healers.
the normative discourses of peer researchers regarding
Condoms are provided free as part of the government
young people's sexual and reproductive behaviour. One
family planning programme, available at clinics. Inter-
of our concerns in field-testing the method was that by
views indicate that barriers to young people accessing
interviewing people from their own social networks the
family planning services include lack of knowledge of
peer researchers may only access perspectives that
their availability, negative attitudes of nurses, and fear
reflected their own normative frameworks. In order to
of being seen at clinics. Public sector family planning
partially safeguard against this, we asked the peer
services are provided within the maternal and child
researchers to conduct the interviews with young people
health clinic, and young men in particular describe
in their networks who were not youth educators in the
feeling self-conscious about visiting such female envir-
CARE PALS project. During the data analysis process,
onments to ask for condoms.
the contradictions between the peer researchers' norma-
Socially marketed condoms are available at kiosks,
tive frameworks and the narrative accounts of behaviour
bars and pharmacies in the compound (three condoms
collected in the interviews became evident.
retail for the price of a glass of chibuku). Lack of access
The peer researchers also conducted their own data
to economic resources was identified as a major concern
analysis process, in which they worked as a group to
for all young people interviewed. The lack of availability
identify what they considered to be the key issues
of free condoms at community-based outlets located
emerging from the interviews and of most importance to
close to centres of high-risk sexual activity (such as bars
feedback to the CARE programme. One of the key
and night-clubs) emerged in discussions with peer
observations of the peer researchers was that while the
researchers as a major barrier to access. As one peer
young people using the youth-friendly corners saw them
researcher put it:‘‘If a young man is at a bar, and he has
as very valuable, certain groups of young people
been drinking beer, and he meets a girl, if he has a choice
remained almost entirely unserved by these services. In
between spending his money on condoms or buying
particular, the most marginalised groups of young
another chibuku, he will buy another chibuku''.
people, such as out-of-school youth, those engaged incommercial sex, young men who spend their time inbars, and mini-bus drivers and conductors, were not
The data analysis
being reached. The peer researchers' analysis highlightedthe need for the PALS project to develop a more in-
The data presentation above amounts to what could
depth understanding of the social networks and
be considered as our ‘meta-analysis', in which we have
behaviour of marginalised youth. Furthermore, the peer
drawn on the peer researchers' narratives as our primary
researchers suggested that peer ethnography could
ethnographic data. In undertaking this analysis the peer
provide useful means for reaching these more margin-
researchers became our key informants. We comple-
alised groups and increasing their participation and
mented our in-depth interviewing of the peer researchers
dialogue with health care providers. Several peer
(as our key informants) with participant observation
researchers observed that young people they had talked
that we carried out in the compounds during the
to who had never used the clinics had expressed an
training, supervision and data-collection process. Dur-
interest in carrying out interviews with others in their
ing our visits to the compounds we were also able to
social networks, in order that their views may also be
conduct informal interviews with community members,
including friends and kin of our key informants, as well
Peer ethnographers also utilised the data to identify
as with other significant community members (such as
key areas in which the PALS project could be improved
nyangas, church leaders, bar owners, and health care
or strengthened from young people's perspective. These
providers). Hence, through the peer researchers we were
included:utilising peer networks to reach young people
able to gain rapid access to the community, including to
with information and condoms in places where they
community members who were not an immediate part of
meet such as bars, night clubs, and on mini-buses
the key informants' social network. However, we
(especially for out-of-school youth); using peer networks
recognise that it is not possible to interpret what people
to make free condoms more easily available; and
say and do in a way that is uninfluenced by theory
increased advocacy on behalf of young people, for
(Lockwood, 1995, p. 14). Our interpretation of the data
example, to increase their access to effective drugs for
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
treating STIs, and to information (for example on
as a purely ‘oral' method with non-literate groups, such
treatment of complications of abortion). Through
an application of the method remains to be developed
the 30 interviews conducted during the field-testing,
and field-tested.
the method was able to confirm many of the findings of
We are aware that the approach is vulnerable to the
the PLA research which was carried out with 10,000
criticism that the sample of respondents may be biased
young people during the initial PALS project design
and unrepresentative. We recognise the importance of
ensuring a locally representative sample, while alsorecognising that it is extremely difficult to use randomsampling techniques to find representative informants.
Conclusion: reflections on the method
Local experience is needed to know what representa-tiveness means, using researchers who are able to locate
The peer ethnographic method was designed to
a point of entry into the local social and cultural system.
address some of the limitations of other applied research
The peer ethnographic approach endorses this principle,
methods. However, it does have limitations of its own,
using peer researchers as key informants, who are
as well as considerable strengths. One of the most
strategically placed by virtue of their membership and
important outcomes of the data collection and analysis
understanding of the communities in which the research
process was the ensuing dialogue that it generated, both
is undertaken. The field-testing confirmed that collec-
between the peer researchers and the CARE programme
tively the peer researchers had talked to young people
staff and between the peer researchers and other young
from different sections of the local community, with
people in their social networks. In this respect, we
whom they made contact through their own social
consider that the peer ethnographic method has
networks and through ‘friends of friends'. Diversity of
potential to facilitate greater participatory dialogue
interviewees was further facilitated by the fact that the
between programme implementers and the groups in
peer researchers were a mix of male and female, and
the community that they are aiming to reach. As we
came from a range of different ethnic groups and socio-
field-tested the method, its potential as a dynamic and
flexible approach, which can be continually adapted and
A more substantial potential criticism surrounds the
re-designed as part of the research process, also became
question of validating the data, by ensuring that the peer
evident. Indeed, following its field-testing by the peer
researchers and interviewees are indeed telling us the
researchers, the final version of the tools was quite
‘truth' about their social lives and behaviour. It is,
different to the one we had initially designed, and which
perhaps, at this point that the method makes its greatest
had been based upon our initial (possibly ethnocentric)
departure from positivism. Indeed, in our view the key
assumptions. In this sense our ownership and control
strength of the method lies in its very lack of claims to
over the method and the tools diminished in the course
any positivist criteria for the collection and presentation
of it being used in the field.
of ‘objective' or ‘standardised' data. The main focus of
A key issue that we have sought to address in the peer
the method is on analysing contradiction and difference
ethnographic method is in the domain of language and
in the discourses of different people within a social
interpretation. Nuance is of the essence in understanding
network, rather than on gathering ‘social facts'. A
and collecting local narratives. We therefore considered
further aim is to look at different ways in which the same
that it was of particular importance that the interviews
issue is talked about at different stages in the relation-
were conducted in local languages, particularly as the
ship between the researcher and the actor and how this
research focused on such intimate issues as sexuality,
varies according to conversational context.
health, illness and reproduction. In our view this is one
One of the key social dynamics that the method draws
of the key strengths of the peer ethnographic method:it
upon is that of gossip (see Hammel, 1990). The
facilitates interviews to be carried out using local
contradiction between consensus statements made by
colloquialisms and nuances. The major linguistic and
groups and what individuals gossip about provides
interpretative problems arise at the level of ‘meta-
important insights into social context. Gossip is the local
analysis'. In our case we had to interview the peer
currency of social networks, providing invaluable insight
researchers (our key informants) in English, as we did
into relationships of power and vested interests that
not have the time in the field that conventional
operate under the surface. Instead of discarding gossip
anthropological ethnography would allow for learning
as invalid because it derives from biased accounts, the
the local language. A further limitation of the method is
peer ethnographic method embraces and analyses gossip
that the peer researchers must be sufficiently literate to
as an essential component of ethnographic data. In our
be able to record the conversational interview data. This
use of the peer ethnographic approach we are not
requirement may, therefore, preclude the most margin-
seeking social ‘truths', as positivist methods may
alised groups from becoming peer researchers. While we
understand them, but a rich and dynamic social
consider that the approach has potential to be developed
commentary, in which subjective identity is created
N.Price, K.Hawkins / Social Science & Medicine 55 (2002) 1325–1336
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Source: http://www.options.co.uk/sites/default/files/peer_article_ssm.pdf
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